Consumers have a central role to play in supporting a market-oriented and more flexible energy system over the coming years.

Understanding the potential for and impact of flexibility, the barriers to more responsive demand, and the costs and benefits of overcoming these barriers is central to our work in this area. Our current areas of interest include:

  • Technologies and policies that promote greater demand response
  • Barriers to demand-side participation and strategies for overcoming them
  • Future trends in demand and their implications for the energy system and for the environment